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Revenue Marketing & CRO

Paid media tied to pipeline, not vanity metrics.

PPC, paid social, local services ads, and programmatic, run by the same team doing your SEO/GEO work, and measured by what actually closes.

Request a Paid Media Audit

How We Think About This

01

The Problem

Agencies get paid on spend, not results

A percentage-of-spend fee structure rewards keeping budget high, not making it efficient.

02

The Impact

Dashboards look busy, pipeline doesn't grow

Clicks and impressions climb while qualified leads and closed revenue stay flat, and nobody connects the two.

03

The Solution

Media tied to what actually closes

Campaigns are audited, tracked to pipeline, and run alongside the site and content that convert the traffic they buy.

The Problem

Most paid media is optimized for the wrong number

Agencies that get paid a percentage of spend have a built-in incentive to keep spend high and reporting vague. The pattern looks like this:

Our Approach

Media spend as one part of a system, not the whole strategy

Paid media works best paired with a site and content that can actually convert the traffic it buys. We build campaigns knowing exactly where that traffic lands, and what happens to it after the click.

A typical PPC agency

Afily

Reports on clicks and impressions
Reports on qualified leads and pipeline
Spreads budget across every channel
Concentrates spend where it actually converts
CRO is a separate line item, if it exists at all
Landing pages and conversion paths are part of the campaign
Hands you a dashboard
Tells you what the dashboard means and what to do next

What We Run

Paid media services

Six channels, run individually or as one connected media plan.

How It Runs

How an engagement runs

01

Audit

We review your current spend, funnel, and tracking before touching a single campaign.

  • Account & tracking audit
  • Funnel and conversion path review
  • Wasted-spend breakdown

02

Strategy

A media plan tied to your actual sales targets, not a generic channel mix.

  • Channel and budget allocation
  • Audience and offer strategy
  • Conversion tracking plan

03

Launch & optimize

Campaigns go live with clear baselines, then get tuned against real conversion data.

  • Campaign build and launch
  • Landing page / CRO recommendations
  • Weekly optimization passes

04

Report & scale

Monthly reporting tied to pipeline, with budget shifted toward what's actually working.

  • Pipeline-tied monthly reporting
  • Scale plan for winning channels
  • Ongoing account management

Real client, full build

Storefront · ERP · AI visibility

Optima Bags is a real, 30-year-old factory whose entire digital system, storefront, custom ERP, content engine, and AI visibility layer, was built and is operated by Afily end to end.

Read the case study →

What Clients Say

From businesses we've run paid media for

“Add a real client quote here — what changed for them, in their words.”

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[Client Name]

[Role, Company]

“Add a real client quote here — what changed for them, in their words.”

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[Client Name]

[Role, Company]

“Add a real client quote here — what changed for them, in their words.”

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[Client Name]

[Role, Company]

FAQ

Common questions

Find out what your ad spend is actually producing

One audit. Clear numbers on what's working and what isn't.

Request a Paid Media Audit